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After sales service refers to various service activities provided after the sale of goods. From the perspective of sales promotion, after-sales service itself is also a promotional tool. In the tracking and follow-up stage, salespeople need to take various forms of cooperative steps to improve the reputation of the enterprise, expand the market share of products, and improve the efficiency and revenue of sales work through after-sales service.


After sales service is the most important aspect of after-sales service. After sales service has become a requirement for enterprises to maintain or expand market share (such as Shuda, Tmall, JD.com, etc.). The quality of after-sales service can affect consumer satisfaction. At the time of purchase, regulations related to product warranty and after-sales service can help customers overcome doubts and indecision, and make a firm decision to purchase the product. High quality after-sales service can be regarded as a product of brand economy. In a fiercely competitive market society, with the improvement of consumer rights awareness and changes in consumer attitudes, consumers no longer only focus on the product itself. In situations where the quality and performance of similar products are similar, they are more willing to choose companies with high-quality after-sales service.


Objectively speaking, high-quality after-sales service is a product of brand economy, and the after-sales service of branded products is often better than that of miscellaneous products. The prices of branded products are generally higher than those of miscellaneous brands, partly based on product cost and quality, and also because the sales strategy of branded products has already taken into account after-sales service costs.


After sales service refers to various service activities provided after the sale of goods. From the perspective of sales promotion, after-sales service itself is also a promotional tool. In the tracking and follow-up stage, salespeople need to take various forms of cooperative steps to improve the reputation of the enterprise, expand the market share of products, and improve the efficiency and revenue of sales work through after-sales service.


After sales service is the most important aspect of after-sales service. After sales service has become a requirement for enterprises to maintain or expand market share (such as Shuda, Tmall, JD.com, etc.). The quality of after-sales service can affect consumer satisfaction. At the time of purchase, regulations related to product warranty and after-sales service can help customers overcome doubts and indecision, and make a firm decision to purchase the product. High quality after-sales service can be regarded as a product of brand economy. In a fiercely competitive market society, with the improvement of consumer rights awareness and changes in consumer attitudes, consumers no longer only focus on the product itself. In situations where the quality and performance of similar products are similar, they are more willing to choose companies with high-quality after-sales service.


Objectively speaking, high-quality after-sales service is a product of brand economy, and the after-sales service of branded products is often better than that of miscellaneous products. The prices of branded products are generally higher than those of miscellaneous brands, partly based on product cost and quality, and also because the sales strategy of branded products has already taken into account after-sales service costs.


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